Monday, May 5, 2008

MK299- John Battelle's Blog

John Battelle wrote his blog about a new search engine called Yureekah. It was launched this week by creator, Devaraj Southworth, to help advertising agencies find where competitors are advertising.

Yureekah was launched to enable advertisers to but together a strategy and to make it easier to find information about where advertisers should make their clients visible.

I think this is a good idea because search engines are such a big thing on the Internet these days, and if this can help advertisers become more effective then it will be a big advantage for the future of brand advertising.

For more information about this and about more informative blogs, visit John's Blog Site.

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